Clik here to view.
Delivering The Value of Programmatic Buying and RTB to SMBs & Agencies
When I recently read an article by James Green (Mediapost September 15, 2014) about “Sizing up RTB’s value for Large and Small businesses” I just about fell out of my chair. He was describing Admedo!...
View ArticleClik here to view.
A Youtube Channel for Programmatic Advertising!
We are so very pleased to give to you the Admedo Youtube Channel! Our first educational video with a full length demo of a LITE account is now live for you to check out.
View ArticleClik here to view.
Programmatic Advertising as a Noise Reducer
I Recently came across a really interesting article (From the Master of Sound: 5 Ways to Be a Better Listener) on listening, and how to be better at it. The amount of noise that we’re constantly...
View ArticleClik here to view.
Online Advertising Survey Results – Part #1
Ever wondered what your peers think about the latest developments in online advertising? We wanted to find out. So together with the folks at leading UK marketing magazine The Drum, we spoke to over...
View ArticleClik here to view.
Online Advertising Survey Results – Part #2
Welcome to the second part in our new series looking at the results of our recent industry survey. Here, will be delving deeper into how mid-market advertisers are actually using online display...
View ArticleClik here to view.
Online Advertising Survey Results – Part #3
Welcome to the third and final part in our blog series looking at the results of our recent industry survey. In this post, we’ll be looking specifically at programmatic and discovering how senior...
View ArticleClik here to view.
Creating the Perfect Landing Page
You can have the most targeted campaign and the strongest creative, but if your landing page isn’t up to scratch all your efforts may be wasted! In this blog post, we will share some tips to help you...
View ArticleClik here to view.
The Secret Behind a Really Great Display Campaign – Our Top 7 Tips to Banners...
It is no secret that one of the most important aspects of a successful display campaign is the advertising banner itself (often referred to as ‘creative’). You can optimize and nail down your target...
View ArticleClik here to view.
Clearing 2015 – How can programmatic advertising help ensure your courses are...
At Admedo, I spend a lot of time working with colleges and other higher education providers to help them to target the right prospective students online.
View ArticleClik here to view.
My Quick Programmatic Tips for Higher Education Marketers
If you're a university marketer, you're certainly not spending all of August at the beach. Now that clearing is (almost) out of the way, chances are that you're already thinking about the student...
View ArticleClik here to view.
Programmatic Unwrapped: How to Contend with Big Brands During the Festive Season
The holiday season is finally here!
View ArticleClik here to view.
How Higher Education Marketers Can Get More From Programmatic Advertising in...
When I speak to Higher Education marketers about programmatic advertising, questions about its efficiency, transparency and general functionality are common. But the overriding query is: how do I know...
View ArticleClik here to view.
Clearing 2015 – How can programmatic advertising help ensure your courses are...
At Admedo, I spend a lot of time working with colleges and other higher education providers to help them to target the right prospective students online.
View ArticleClik here to view.
How to Build the Purrrfect Programmatic Team
If you’re thinking of building an in-house programmatic advertising team, don’t assume that success relies merely on scale. Even the leanest can become its very own powerhouse – a place where man meets...
View ArticleClik here to view.
How to Recruit an Outstanding Programmatic Team -The HR Perspective
We talk to Admedo's HR & Operations Manager, Anthony Dacres, about the joys and challenges of hiring programmatic talent.
View ArticleClik here to view.
How to cut the crap and make your online advertising relevant
Following the IAB’s recent ad-blocking seminar, it’s good to see the call for relevant online advertising moving (if gradually) up the agenda. We’ve witnessed huge growth in programmatic’s targeting...
View ArticleClik here to view.
Putting the CREATIVE back in ad creative
David Ogilvy: “If it doesn’t sell, it isn’t creative.”
View ArticleClik here to view.
Mastering the Machine
Marketers, breathe a sigh of relief, because the machines aren’t coming after your jobs. The mechanised backbone of programmatic advertising – machine learning – still needs you like a shark needs blood.
View ArticleClik here to view.
Article: Ad Blocking is a sideshow - it's time to combat fraud
Admedo's Managing Director, Khalill Ibrahimi, challenges the fixation on ad blocking while there is another, enduring issue to address – ad fraud.
View ArticleClik here to view.
A Higher Degree of Awareness
How to use Programmatic Awareness Activity for Postgraduate Enrolment
View Article
/fit-in/580x348/filters:format(webp)/english-betterindia/media/media_files/2026/09/17/balaghat-4-2026-09-17-19-01-31.png)
